Now, Here’s Some Savvy Consumer Advocacy

A group of folks have started a campaign to get Netflix to add audio description to more of its streaming videos. What’s so savvy?

  1. They recognize that the studios that create the videos have a role to play, not just Netflix — the accessibility value chain.
  2. They provide clear, simple steps for visitors to take, letting them join the campaign easily.
  3. They use the tools others have built (such as a list of studio contacts), including Netflix’s own accessibility feedback form.
  4. No haranguing.
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